COACD’s #pumahookup project was a complete success. We had the pleasure of giving out our limited edition t-shirt along with $50 Puma gift cards, and swag from Milk. It was an amazing feeling seeing a person’s already lit face light up during a guerilla swoop of merchandise handed to them. Responses ranged from, “Is this a joke,” to “What did I do to deserve this?!” Right place, right look, right energy, right time. We can’t wait for our next opportunity to hook people up – making faces grin from ear to ear, and leaving kids shocked with surprise!

There was no shortage of beautiful and fresh faces at Coachella this year. Everywhere we turned, there were kids so excited to be alive and beautiful. Ah, the West Coast: full of unturned scouting soil. We’re building our creative casting and new media services for West Coast clients, and will soon be offering full-force services in LA in addition to NYC.
For casting inquiries, please email info@coacdinc.com

Thanks so much to our friends at Milk Studios LA for the equipment rental hookup. The office was sleek and fabulous with the mid-century LA taste. The trip wouldn’t have been complete without the Milk family! Coachella in comparison was like the sexy Milk parties… Ain’t no Milk like a west coast Milk ’cause a west coast Milk don’t stop!